Reading blog # 5

Put together a collection of familiar logos that you encounter on a regular basis, whether in media, on your computer, on products around the home, even on the clothing you and others wear. Choose one or two as case studies of how logos work as forms of communication and persuasion. Some ideas you might consider:

• Do the images represent real objects (like an apple) or are they more abstract (like a swoosh)?
• Where do you encounter these logos most often? why do you think the creators of the logos deploy them where they do?
• how have people adopted and adapted these logos as part of their own wardrobe, decor, or other aspects of their identity? What are the attractions of logos as fashion statements or markers of status? who is using whom in these transactions, in your opinion?

The first logo i chose was  mcdonalds logo we love to see you smile. I chose this because not only do i love mcdonalds i feel the logo says alot about them as a company. It says to the consumer that there happiness is important to them. it makes you feel as if when you go to mcdonalds you are going to be well taken care of. also it gives you the idea that you could be having a bad day and a trip to mcdonalds could brightening it up . Millions of people go to mcdonalds everyday so obviously the logo is working but at the sametime i left mcdonalds many times with a smile. I have been there in not got the best service many time but still at least once a week I go.

 My second logo I chose was burger king logo. I also like burger king and feel the logo says alot to consumers. I mean who doesnt  want to have it there way?! Not only with food but just with life in general. Burger King is using this logo to sell the idea that coming there and buying there food you can have your way. This logo is somewhat true because you can make special request at burger king such as a sadnwhich with no tomatoes and cut half. At the sametime can you truley have it your way at bk?? for example say i want mac and cheese can i get that a burger king??  They dont offer everything so what really is having it your way?!

Reading blog number 4

Locate a company website that you really think "nails" you as a consumer. Using Chapter 4 as your guide (i.e. market segmentation, lifestyle, packaging...), analyze that website to see HOW it caters to YOU-AS-TARGET. It must be two full paragraphs and link the site

A comapny website that really nails me as a consumer is christian louboutin this is a shoe site. as soon as u enter the site in the center is a pair of red and gold sandal pumps. the back of them are very gold and sparkely! The heels are sitting on top of a rock. i personally luv shoes so this draws me in instantly. Around the  red and gold shoes are a whole bunch of pretty butterflys. Above that are the different links you can go to on the site. there is a sneak peek tab, shoes tab, hand bag tab, red carpet tab, and a bridal tab. above this are little red heels walking back and fourth. going across the screen are beautifull shoes and hand bags.
      
        To me this site sells a lifestyle of the rich and famouse. It is full of glitz and glam. It appeals to what I want my future to be . These shoes are very expensive which requires a certain status and a certain level of success. I mean they have a tab for shoes for the red carpet that pretty much says it all right there! I love this site and although i am not able to buy any shoes or purses of tis site right now  I can go on the site and enjoy  the fashion . I look at the items and dream about my near future!:)

Research blog part 5

At first glance i just think wow micheal jackson is really gone. Then I think of tributes to him. the first think that catchs my eye is this picture of him with some random guy and i think of how many people loved him so much. next pops up a picture of chris brown imitating him and I start to think of what a great dancer he was and how he influenced younger artist.Then i start to notice all the ads and sales on the side of the page . Makes me wonder how much his music is being sold for and other items of his. the site has alot going on over all makes you think about alot !

Reading Blog Chapter 3

Ive honestly never seen either of the shows. soI went on you tube and looked at The Daily Report and The Colbert Show. These shows are just more opinion based the your local news stations are. News stations just release the information exactly as it happened without public opinon or there own personal opinon. where as shows like the Daily report you get more insite into how they feel about whats going on. The show appeals to a differnt model everyone is not going to like an opininated news station especially if they dont agree with there take on the subject. I feel that having different models is important now that way you appeal to many different people in a sense there is something for everybody.

What I think About my research site!

At first glance i just think wow micheal jackson is really gone. Then I think of tributes to him. the first think that catchs my eye is this picture of him with some random guy and i think of how many people loved him so much. next pops up a picture of chris brown imitating him and I start to think of what a great dancer he was and how he influenced younger artist.Then i start to notice all the ads and sales on the side of the page . Makes me wonder how much his music is being sold for and other items of his. the site has alot going on over all makes you think about alot !